Building the Legitimacy of Fantasy Sports Dream11’s 2018 Regulatory Turnaround Dream11 2018 Media Strategy, PR & Narrative Framing, Wikipedia Content Strategy, Legal Communication Support India In 2018, Dream11, then an emerging player in the Indian fantasy sports ecosystem, faced regulatory scrutiny and widespread public perception associating fantasy sports with gambling. As legal proceedings mounted and […]
Turning a Sports Influencer into a Global Sports Agent Bender 4 months Branding India Background The client, a former actor and rising sports influencer, had a passion for identifying and promoting athletic talent across international markets. Despite his charisma and niche understanding of the sports ecosystem, he was struggling to position himself credibly as a […]
Elevating Prezi’s Public Perception through Strategic Media Placement Prezi 4 months Strategic Media Placement India Background Prezi, a leading cloud-based presentation software known for its dynamic, non-linear presentation style, had long been a popular tool among educators and professionals seeking alternatives to static slide decks. However, despite its innovation, Prezi faced two major challenges: (1) […]
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi varius eu, massa dui hendrerit sodales pulvinar. Urna leo nunc quisque.
